Our Graphic Design Services

Whether it is a professional document or a custom marketing campaign that needs high-quality digital assets, we've got you covered with our professional design services. When the quality of your digital marketing assets absolutely matters in your business-critical activities, Keddy & Associates is your solution for consistent, compelling, high-quality graphic design.

What to Expect with Keddy & Associates

How Pricing Works

Every graphic design project has its own specific nuances that affect how much time it will take for our designers to execute. When you're ready to proceed, you can contact our sales team to get a custom quote on your design project, which will be priced based on the resources we need to employ to deliver absolute quality for your project. If it takes longer than we originally quoted but the scope of work hasn't changed, you're covered by our Service Pricing Guarantee.

Risk-Based Pricing

The end result of every design project involves some sort of risk being taken by a business, which at the end of the day is why design costs can vary so greatly. The risk of you choosing a designer that delivers a final product that doesn't generate the expected revenue for your business factors into the pricing of every project. Clients pay a premium for Keddy & Associates to design their digital assets because when branding your company determines the ultimate success or failure of your business, We Deliver. Without Exception. If you're paying less for your design projects, you're taking a greater risk that the final result won't be exactly what your business needs to succeed. It's that simple.

Risk-Based Pricing also means different things for different businesses. A small "mom-and-pop" shop has a different level of risk associated with marketing assets than does a multi-national conglomerate whose branding might appear on millions of dollars worth of merchandise and is quite costly to replace should the design be deemed inferior. In this way, the value of a design project is intrinsically linked to the scale and environment of the client business.

Standard Project Deposit

For all projects that have a Graphic Design component, you'll often be asked for a nominal deposit on the services being requested, to make sure that we can cover any costs incurred on your behalf as we work on your project. Depending on the billing status of your account the required deposit could range anywhere from 25% to 50%. If your project requires a Client Agreement as well, then we will require both a fully-executed Client Agreement and receipt of deposit funds before we proceed with your project.

Our Service Pricing Guarantee

Part of the reason our clients choose Keddy & Associates is the predictability you can expect from our billing department. The price we talked about during your complementary consultation with our sales team is the same price that you'll receive a bill for when the project is done or throughout the payment plan we arranged for your account. If the scope hasn't changed but we failed to properly quote our services to you that's our fault not yours, and we take responsibility for that by assuming any additional costs. Most services under $2500 qualify for our Service Pricing Guarantee, which covers the majority of our services. If your project billing exceeds $2500, then reach out to your account representative to discuss our commitment to predictable billing practices, and how we might resolve pricing for large-scale custom projects.


Getting Started with Keddy & Associates

1. Graphic Design Consultation

The first stage of any design project is to first determine if there is a viable solution that Keddy & Associates can provide the prospective business. At Keddy & Associates, we take great pride in surrounding ourselves with businesses and organizations that demonstrate a positive impact on the world around them. Profits matter in business, but not at the expense of social responsibility and positive community engagement. During our complementary consultation, we'll have an in-depth discussion about the proposed project, how Keddy & Associates can help, and what the format of the final results will look like.

2. Pricing Negotiation

In most cases, we have a pretty good understanding of what our costs are going to be for a given graphic design project. We can in some rare cases find alternative ways to deliver the necessary services to our clients in ways that allow us to stretch the standard pricing model to accommodate clients in financial need. While this is not always the case, we encourage any clients who feel that the price quoted is outside of their financial capabilities to reach out to us to negotiate a solution that both parties can be proud of.

3. Deposit Payment / Client Agreement

Not all projects will require a Client Agreement (which spells out the details of the business relationship between both parties, specifically in larger projects, to provide protection to both sides should the project not proceed as originally planned) but most large-scale projects will. If the overall project is a short one or involves a value of under $1000, chances are likely that a Client Agreement is not necessary. When a deposit is required for a project, we will usually not begin work until the deposit is received, and if a Client Agreement is warranted as well then a signed copy of the Client Agreement will also be required at that time.

4. Work Begins

With all graphic design projects, we'll outline approximately how long we estimate it will take for us to complete the project for you. Unless specifically identified in a Client Agreement (CA) or Service Level Agreement (SLA), these estimates are not binding. Just like any other small business, we experience growing pains too! We will, however, do our best to ensure that you are kept informed as to the ongoing status of your project.

5. Work is Complete

When a design project is finished, it is customary to withhold delivery of the finished product until the balance of the project is paid in full. The "deliverables" will include final product renderings and do not automatically include the "working files" - those proprietary files we use to create your final product. As an agency, we purchase utility licenses for products that are not licenses for resale to clients, and it is for this reason that it is rare to receive original drawing files for any commissioned works.

6. Review & Analysis

At the end of every graphic design project, we're going to ask you how we did. Was your experience a positive one? Did we live up to all of your expectations? What could we do to improve in the future? Ultimately, people don't buy from business. People buy from people. And we, as people, aren't perfect - though we strive to be. Your valuable feedback means that we as a business can grow and continue to deliver only the highest quality of service.